LAY brings together footwear, womenswear, unisex apparel, and accessories from brands we genuinely love.

Built from years of experience and shaped by new ideas, LAY is our new concept store based in Bangkok. 

Like XT-ICONS, LAY is shaped through a process of discovery, curation, and refinement. Wirunyupha’s approach to creativity reflects this same spirit bringing together different forms, ideas, and perspectives to create something that feels distinctly her own.